Director of Marketing and Communications -
National Czech & Slovak Museum and Library
Reports to: Director of Operations
Status: Regular Full Time
Major Functions and Purpose:
Serve as the internal contact for media, outside marketing firms, and contract editors. Work with other departments to promote all NCSML exhibitions, events, programs, and campaigns. Lead the NCSML website management team, and administer all online social media accounts and internet events calendars.
Essential Job Functions:
· Implement targeted promotion of all exhibits, events and programs
· Devise and implement all advertising – print, radio, TV and other – for all events and programs
· Design and implement advertising strategy for Museum Store
· Work with graphic designer on all printed materials – maintain graphic image
· Strengthen the NCSML brand
· Primary contact for all media at events or when on property
· Serve as the internal contact to work with outside marketing firm
· Work with team to manage NCSML website
· Editor of biannual newsletter Most
· Develop potential online newsletter
· Compile and distribute physical and virtual media kits
· Write and send out news releases in a timely manner, work with other departments accordingly to secure accuracy of information, etc.
· Create and maintain media distribution lists
· Create and maintain Czech and Slovak organizations distribution lists
· Keep up with what other local and national Czech and Slovak groups are doing, publicize accordingly
· Direct the preservation of newspaper clippings, videos, etc. about the NCSML
· Store and manage hard and/or electronic copies of past news releases
· Provide calendar, news releases, and special spotlight items for website
· Update area calendars, such as CVB, Cultural Corridor web site, etc.
· Maintain and continue to develop all social media accounts
· Work at and attend major museum events, as required
· Participate on museum committees, as required
· Other duties as assigned
Minimum Qualifications:
· Bachelor’s degree in marketing, communications, journalism, or related field
· Three to five years of related experience or any equivalent combination of education which provides the skills, knowledge, and ability necessary to perform the tasks required
· Experience with non-for-profit organization preferred
Knowledge, Skills and Abilities:
· Ability to act as a spokesperson on behalf of the organization to engage the media, the public, prospects, volunteers and others
· Strong written and oral communication and interpersonal skills
· Ability to work under pressure to meet multiple deadlines
· Ability to take initiative and utilize innovative techniques and ingenuity
· Ability to interact with various departments of the NCSML
· Ability to research opportunities
· Ability to work flexible hours
· Ability to participate as a team player
· Ability to develop, write and implement strategy
· Ability to plan, prioritize and coordinate multiple projects
· Ability to gather, analyze, and evaluate a variety of data
· Ability to solicit new audiences
· Experience with a variety of software, including all applications in the MicroSoft Office Suite and Adobe Creative Suite.
Compensation:
Salary is negotiable. Benefits include health insurance, personal days, holidays, vacation, and museum membership.
To apply, please send a resume and letter of interest, including salary history, to:
Jan Stoffer
Director of Operations
National Czech & Slovak Museum & Library
87 Sixteenth Avenue SW
Cedar Rapids, IA 52404
Or to:
Jan@NCSML.org